Lunio
UK click-fraud prevention company, formerly PPC Protect, covering paid search and paid social.
United Kingdom · lunio.ai
What Lunio does
Lunio, previously called PPC Protect, detects and blocks invalid ad clicks in real time. It covers Google Ads, Microsoft Advertising, Meta and other paid channels, including Performance Max campaigns.
It works by analysing each click's behaviour and automatically excluding the sources of fake traffic, through IP and audience exclusions. Its customers are advertisers who want their budget and their bidding data kept clean.
How it makes money
Software subscriptions scaled to ad spend.
Where it meets invalid traffic
Targets bots, click farms, scrapers and proxy traffic across paid search and social.
Products
- Lunio invalid traffic protection